Both marketing and sales are critically important, but marketing involves more than sales.
Sales are important part of the marketing process, whereas marketing is strategic and long term. Sales and marketing go together.
The marketing plan will include sales activities for specific target markets.
Sales is simply finding customers for existing products and convincing them to buy these products; marketing is discovering the wants of a target audience and then creating the goods and services to satisfying them.
One of the common forms of tangible marketing strategies are advertisements.
The difference between sales and marketing
