Its ability to transmit images, video, and sound has capture the imagination of the world.
Marketing on the World Wide Web offers potential benefits that are not available through traditional advertising media.
Majority of business forms are aware of the widespread accessibility of the World Wide Web and the most distinguishing aspect of its public participation. Potential customers and business partners expect companies to be accessible on the World Wide Web.
The broadcast nature of television, radio, billboard and print constraint a traditional marketing to one short, memorable message. With the World Wide Web, it allows for communicating to consumers substantially more content-rich product information.
The internet is used widely. It is relatively inexpensive. Service producers can create their own World Wide Web with several links for important information.
Marketing on the World Wide Web
